Production Orientation: A Foundational Marketing Concept Introduction Marketing, as a discipline, has evolved through various orientations or philosophies over time. These orientations reflect how businesses perceive the market and prioritize their activities to reach and serve customers. One of the...
Talent - The Market Cap Multiplier Talent – The Market Cap Multiplier The book “Talent” is well written as a practical guide, underscoring the pivotal role of agile and collaborative talent in shaping business strategy and success. Co – authored by Anish Batlaw and Ram Charan, this work delves into ...
Strategies: Deliberate vs Emergent In business and management, Strategy is often seen as a well charted plan leading directly to the realization of Organization's goals. However, the reality is quite different. Organizations operate in environments that are subject to dynamic changes, and this requi...
Typically, a business can start with a but it must remain flexible enough to recognize the emerging and adapt its as market conditions evolve. A can provide short-term gains, but the ensures long-term alignment with organizational values. Strategy is the core of a business and guides organizations f...
In her book “The Signals are Talking,” Amy Webb explains how the future doesn’t just suddenly appear, but rather unfolds gradually. Initially, new developments seem scattered and unrelated to mainstream society. However, over time, these individual occurrences come together to form recognizable patt...